Alison Grade describes her key skill as transforming creative ideas into a business reality. She accomplishes this with the films she produces, the creative entrepreneurs she mentors, SMEs and freelancers she advises and in her Penguin published book, The Freelance Bible.
Alison has an unique skillset in that she has formal academic training (INSEAD MBA); has worked at senior level in many media companies; is an entrepreneur who has established several businesses and is a Nesta accredited Creative Enterprise trainer and mentor. She brings her passion, knowledge and experience with her in all the work she does.